Lisa Anderson Shaffer Zelma Rose Lisa Anderson Shaffer is the maker and designer behind Zelma Rose , creating handcrafted accessories for women + men from her mountainside studio in Marin California. Zelma Rose can be found online and in stores across the country like West Elm and ModCloth and has been featured in GQ, Martha Stewart Living, The San Francisco Chronicle, Refinery 29, and the Huffington Post. Lisa is a monthly contributor to The Neighborhood, and is co-founder of The Mind Your Business School.