By: Sara Urquhart. Photo by: Justin Hackworth
Blogging is a great job, but like any other industry, common
mistakes can trip up the best of us. Keep your business growing in the right
direction by avoiding these four common mistakes.
Lack of innovation. Many people begin blogging
because they’re innovative—the sort of people who are ready to try new things.
But it’s possible to lose that innovation in the day-to-day process of running
your blog. Successful bloggers continue to experiment: with new platforms, new
features, and new ideas.
Solution: Get out of your rut and shake
things up.
Take community for granted. It’s a mistake to
stop responding to comments or feedback from your readers, or to remove
features from your blog that allow for more interaction.
Solution: Remember your readers are
the reason you have a job, and show respect and gratitude.
Become too busy to collaborate. When our plates
are full, it’s hard to make time for collaborations, but the magic that happens
when we collaborate is the stuff that expands our personal and business worlds in
the most meaningful ways.
Solution: Even as you’re growing,
make time to work on new ideas and projects with other bloggers or creative
professionals.
Starve personal creativity. Bloggers are
naturally creative, passionate people with a love for the subject you blog
about. With daily demands and the routines of business, that creativity can
slowly disappear. It’s up to you to keep it alive.
Solution: Do something fun even if (and maybe
especially if) it doesn’t generate
content. Enjoy something creative just because you love it.