If you have been engaged by a brand or network, you have likely come across a term that says something like “Influencer shall comply with all laws, rules, regulations, and guidelines applicable to Influencer’s performance hereunder.” That clause may strike you as vague, but, since you tend to follow laws and rules regularly (of course), whatever that means won’t be a problem. Right? Not necessarily. Amanda Schreyer, one of our Alt Winter 2015 speakers, guest posts today to tell you what you need to know about FTC guidelines.
Read MoreCall for Speaker Deadline Extended!
We are thrilled with the response to registration for Alt Winter 2016! Are you coming? Click on over to guarantee a spot before they are gone!
Also, thinking about speaking at Alt Winter 2016 but miss the deadline? You’re in luck! We extended the deadline through today September 1st, 2015. Get your proposals in!
Read MoreAlt Chat Wednesday: Creating a Signature Look with Props
In today’s media landscape and world of constant sharing on social media, your visuals need to say you. And simply adding a watermark isn’t enough. For images that are unique to you, you want elements such as colors and props that become your signature.
Join us Wednesday September 2, 2015 at 9AM PDT/12PM EDT on Twitter to chat about how you brand the images you publish on your site and share to social media. We’ll be talking about what makes up a signature look, sharing some of our favorite spots for props, and more.
Before we chat about the specifics of what is in your images, take a moment to focus on how you’re taking your images. Here are six ways to strengthen your visual branding.
Read MoreConnecting with the Alt Community (and Last Chance to Speak at Alt Winter 2016)
Did Kelly’s post yesterday get you thinking about your expertise and how you share it with the Alt Community? Here are a few steps you can take today as well as a reminder that you have until August 31st to submit your proposal for speaking at Alt Winter 2016.
Read MoreEvaluating Expertise
It is often hard to realize how much you know about a subject when you are in the thick of it. This was especially hard for me to comprehend as a teacher. All those little eyes looking up at me, believing with their whole heart that I knew everything about the world. In truth, none of us know everything, but we are all experts in what we practice on a daily basis. So if you find yourself answering friend’s questions about Instagram like a pro, setting up a photo shoot while talking to your grandma about the news, or dominating a conversation about social media best practices, then chances are you are an expert. Just in case, here are three areas with corresponding questions to evaluate your expertise.
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